Mercury’s customer-centric online environments can be custom designed around the trade promotion needs of any sales network, retailers or other partners to accomplish trade marketing goals:
- A fully integrated system to optimize trade spending at every level within your organization
- Automated marketing tools and support to grow your retail organization’s awareness and profitability at the local level
- Centralized and consolidated real-time reporting of trade spending activity/budgets – all available online 24/7
- Increased share of mind with your trade partners to enhance product awareness and sales
We create a one stop, self-service business and marketing resource center of excellence to your trade channel with the ultimate goal of making it easier for your customers to do business with your company:
- Supports a variety of trade promotion tactics all intuitively designed to your particular business needs
- Provides tools specific to the individual marketing strategies of your trade channel participants
- Automatically deducts cost of program from co-op or accepts payment from a credit card
- Reports real-time information
- Provides personalized Customer Support
Co-op Administration
Maintains centralized real-time reporting of trade spending/activity online 24/7 and automatically deducts cost of program from co-op, eliminating claim fees for orders:
- Real Time Budget Reporting
- Online or Manual Claim Processing
- Online Commitment/Approval System
- True Value Calculation for “Big Box” Retailers
- Insights & Accurate Balances
- Speed, Accuracy (no duplicates)
- Commitments to Goals Documented
- Save 15-40% of Budget